I was fooled by a headline
Every morning my email inbox has about 30 new bits of junk to delete. This morning I kept one and […]
Web marketing, Writing for the web
Web marketing
Web design and development, Web marketing
Gotta love your website… for profit
Nicola and I were doing a bit of market research for a client the other day, talking to event managers
Web marketing
Adwords tip of the week – location based bid adjustments
Google Adwords now allows you to adjust bids on a location-by-location basis. This is great because for most advertisers, not
Key Pay Per Click activities
Here are my five key PPC activities that anyone who runs adwords should remember to carry out regularly. (does this
Web marketing
Seasonal selling made simple
In business it would be nice and easy if we all had a predictable and regular flow of customers. However,
Web marketing
Got no time for social media?
Tweeter, Facebook, Linkedin, Google Plus, YouTube, Blogs, Newsgroups… and that is just for starters. Have you seen this video? Sure
Web marketing
B2B versus B2C Marketing
The web is a powerful tool for direct marketing, but it isn’t a magic wand. The web generally makes things
Web marketing
Understanding Adwords Quality Score
When advertising online with Google’s Adwords system you will want to find ways to lower the amount you have to
Web marketing
When is the best time to send email newsletters?
The best time to send an email newsletter depends on a number of things. Firstly it depends on whether you
Web marketing
Evaluating ecommerce platforms
So you want an online shop, but which technology to choose. Well there is no ‘right answer’ applicable to all,