As part of a web design project we are often asked to include a new logo design as part of the package. An important part of the logo design is briefing the designer in order to produce something that captures the company’s values, conveys a particular message, resonates with its intended audience and works well online, in print and other media.
From our experience we have found that the better the designers are briefed the better the final logo. Though knowing what to include within a brief can sometimes be a bit of a hit and miss affair. So here at Brown Bear Media we have created a logo design brief to make sure that you give all the information a designer needs to create a logo that you and your customer will love.